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Clogik · Games & gamification
A good booth game gives people a reason to stop, a reason to stay and a reason to leave their details. We design and build branded games for touch screens, gesture walls, LED screens and tablets, and run them on the floor.
People queue for a challenge. A short, branded game turns a passer-by into a player for a minute, puts the product message inside the play, and creates a natural moment to ask for a name and number. Unlike a video loop, every play is a measurable session.
Most of our games are built in Unity, so the same game can run on a touch screen, a gesture sensor in front of an LED wall, a tablet or a kiosk. Gesture games use depth cameras or computer vision, so guests play without touching anything. We size the game to the screen and the crowd: a two-player race for a busy stand, a solo quiz for a quieter lounge.
A live leaderboard keeps people around and brings them back. Prize logic (top score of the hour, instant win, every player gets a sample) is built into the game, and a short form before or after play captures consented contacts. Scores, sessions and leads land on one dashboard the agency can share with the brand.
We work with the screens on your stand or supply the full kit: display, PC, sensor, stand and controllers. During recce we check viewing distance, queue space, power and network so the game fits the booth plan, not the other way round.
A typical game goes from brief to concept, art and gameplay, a playable build for approval, then on-site testing and live support. Reskinning an existing format is faster than a new build, and reusable games can travel city to city on the same campaign.
Every play is a session with a start time, a score and, when the guest agrees, a contact. The dashboard shows plays by hour, top scores, completion and leads, so the agency can show the brand exactly how the game performed. For sampling campaigns, prize logic can link a sample or coupon to each player, which keeps redemption honest.
Games also travel well: once built, the same game can be reskinned for another product or moved to the next city on the campaign, with all venues reporting into one view.
Short, competitive games of one to two minutes with a visible leaderboard: racing, reaction, quiz and sports games. They keep the queue moving and create a natural moment for lead capture.
Yes. Gesture games use depth cameras or computer vision so guests play by moving, which suits hygiene-sensitive venues and large LED walls.
Yes. A short consented form before or after play captures name and number, and scores, sessions and leads appear on one live dashboard.
Both. We build custom branded games in Unity, and can reskin a proven format when time or budget is tight.
Yes. We can use the stand's existing screens or supply the display, PC, sensors and stands, and run the game on site.
Yes. We have delivered cricket games, VR cricket and reaction challenges at fan parks, alongside a kinetic falling-bat installation.
A reskin of a proven format is quickest; a new custom game needs time for concept, art, gameplay and testing. Share your event date early and we will plan backwards from it.
Yes. Games can travel across venues on one campaign, with every location reporting plays and leads into the same dashboard.
Game brief
Share the event, the screen or space you have and what the brand wants people to remember. We will suggest a game format.
How we build
Kinetic installs, Unity games, field SaaS, and AI on the booth—evidenced at MGL India Energy Week, Sting F1, Vislook, and IPL Fan Park.
